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Next Media

Senior Manager – Influencer Marketing

Next Media

Uganda Full time Sales & Marketing
Posted: Aug 01, 2026 3 days ago 17 views

Job Description

 

Senior Manager – Influencer Marketing Job Opportunity at Next Media (NEXTCom) – Kampala (2026)

Next Media is inviting applications from experienced and creative marketing professionals for the position of Senior Manager – Influencer Marketing under NEXTCom, the company's integrated creative and marketing agency. This opportunity is ideal for professionals with experience in influencer marketing, digital marketing, talent management, creator partnerships, campaign management, social media strategy, and brand communications.
The successful candidate will lead the growth of the Next Influencer Platform, manage influencer relationships, oversee influencer campaigns, and drive commercial growth by building a vibrant creator ecosystem.

About Next Media & NEXTCom

NEXTCom is the 360-degree creative and marketing agency of Next Media, one of Uganda's leading media companies with over 16 years of excellence in television, radio, digital publishing, and streaming services.
Operating at the intersection of media, creativity, technology, and culture, NEXTCom provides comprehensive marketing, branding, influencer marketing, digital communications, content production, and experiential marketing solutions to businesses across Uganda and East Africa.
Joining Next Media offers professionals the opportunity to work with one of the country's most innovative media organizations while shaping the future of digital marketing and the creator economy.

Job Summary – Senior Manager, Influencer Marketing

The Senior Manager – Influencer Marketing will be responsible for developing, managing, and expanding the influencer ecosystem on the Next Influencer Platform.
The role involves onboarding influencers, managing creator relationships, developing influencer marketing strategies, executing campaigns, monitoring performance, and supporting commercial growth through influencer services.
The successful candidate will work closely with marketing, commercial, digital, and product teams to build scalable influencer marketing solutions that deliver measurable business results.

Key Responsibilities

1. Influencer Platform Growth and Adoption
The Senior Manager will:
  • Drive onboarding and activation of influencers onto the Next Influencer Platform.
  • Develop influencer recruitment strategies.
  • Build and manage influencer pipelines.
  • Verify, categorize, and profile influencers.
  • Increase platform engagement and adoption.
2. Platform Operations and Management
Responsibilities include:
  • Develop in-depth knowledge of the Next Influencer Platform.
  • Create operational workflows and internal playbooks.
  • Train influencers and internal teams on platform usage.
  • Provide recommendations for platform improvements.
  • Support continuous platform optimization.
3. Influencer Strategy and Campaign Management
The successful candidate will:
  • Develop influencer marketing strategies aligned with client objectives.
  • Match influencers to campaigns based on audience insights and performance.
  • Design campaign deliverables and timelines.
  • Coordinate campaign execution from planning to completion.
  • Ensure successful campaign delivery.
4. Influencer Relationship Management
The role involves:
  • Building long-term relationships with influencers and talent managers.
  • Negotiating contracts and commercial agreements.
  • Managing influencer expectations.
  • Ensuring compliance with brand guidelines.
  • Supporting influencer engagement initiatives.
5. Performance Monitoring and Optimization
Responsibilities include:
  • Monitor influencer campaign performance.
  • Prepare campaign reports and analytics.
  • Evaluate engagement, reach, and return on investment.
  • Recommend improvements based on campaign data.
  • Optimize influencer selection strategies.
6. Commercial Growth Support
The Senior Manager will:
  • Support business proposals with influencer marketing solutions.
  • Develop commercial influencer products and services.
  • Identify new revenue opportunities.
  • Support business development initiatives.
  • Strengthen NEXTCom's influencer marketing offerings.

Qualifications and Experience

Applicants should possess:
  • A Bachelor's Degree in Marketing, Communications, Business Administration, Public Relations, Media Studies, Digital Marketing, or a related field.
Candidates should also have:
  • 3–5 years of experience in:
    • Influencer marketing.
    • Talent management.
    • Creator partnerships.
    • Digital marketing.
    • Campaign management.
Experience working with influencer platforms or creator marketplaces is highly desirable.

Required Skills and Competencies

Influencer Marketing Skills
Applicants should demonstrate:
  • Influencer campaign management.
  • Creator partnership development.
  • Influencer recruitment.
  • Talent management.
  • Campaign planning and execution.
  • Brand collaboration.
Digital Marketing Skills
Candidates should possess:
  • Social media marketing.
  • Digital campaign management.
  • Content marketing.
  • Audience engagement.
  • Marketing analytics.
  • Brand strategy.
Relationship Management Skills
Successful candidates should have:
  • Strong networking abilities.
  • Stakeholder engagement.
  • Negotiation skills.
  • Client relationship management.
  • Excellent interpersonal skills.
  • Collaboration skills.
Technical Skills
Experience with the following tools is preferred:
  • Next Influencer Platform.
  • Meta Business Suite.
  • TikTok Creator Marketplace.
  • TikTok Ads Manager.
  • YouTube Studio.
  • Google Analytics.
  • Modash.
  • HypeAuditor.
  • Upfluence.
  • Microsoft Excel and Google Sheets.
  • Asana.
  • Monday.com.
  • ClickUp.

Key Performance Indicators (KPIs)

Performance will be measured based on:
Platform Growth
  • Monthly influencer onboarding.
  • Influencer activation rate.
  • Influencer retention.
  • Platform engagement.
Campaign Performance
  • Campaign reach.
  • Audience engagement.
  • Content delivery compliance.
  • Campaign ROI.
Commercial Performance
  • Revenue generated from influencer marketing services.
  • Proposal success rate.
  • Client satisfaction.
Operational Performance
  • Influencer onboarding speed.
  • Accuracy of influencer categorization.
  • Platform usage efficiency.

Probation Performance Targets (First Three Months)

Successful candidates will be expected to achieve:
  • Fully operational influencer onboarding and vetting framework.
  • Onboard 400–600 influencers.
  • Implement influencer categorization systems.
  • Design or execute at least five influencer campaigns.
  • Plan at least three influencer roundtable events at NCC.
  • Achieve at least 65% platform activity rate.

Why Join Next Media?

Working with Next Media provides an opportunity to:
  • Work with one of Uganda's leading media organizations.
  • Shape the country's creator economy.
  • Lead innovative influencer marketing campaigns.
  • Collaborate with leading brands and creators.
  • Gain exposure to regional marketing projects.
  • Advance your career in digital marketing and media.

CV Tips for Senior Manager – Influencer Marketing Application

Your CV should demonstrate experience in influencer marketing, creator partnerships, campaign management, digital marketing, social media strategy, and commercial growth.
Professional Summary Example
"Results-driven Digital Marketing and Influencer Marketing professional with over five years of experience managing creator partnerships, influencer campaigns, digital marketing strategies, and brand collaborations. Experienced in influencer recruitment, campaign execution, performance analytics, relationship management, and delivering measurable marketing results through data-driven strategies."
Key Skills to Include
  • Influencer Marketing
  • Creator Partnerships
  • Talent Management
  • Digital Marketing
  • Social Media Marketing
  • Brand Strategy
  • Campaign Management
  • Content Marketing
  • Community Management
  • Influencer Recruitment
  • Marketing Analytics
  • Google Analytics
  • Meta Business Suite
  • TikTok Marketing
  • YouTube Marketing
  • CRM Management
  • Negotiation
  • Stakeholder Engagement
  • Microsoft Excel
  • Project Management
  • Data Analysis
Experience Section Should Highlight
Include achievements such as:
  • Managed influencer marketing campaigns from planning to execution.
  • Built partnerships with influencers and content creators.
  • Increased campaign engagement and audience reach.
  • Negotiated influencer contracts.
  • Improved campaign ROI.
  • Managed influencer onboarding processes.
  • Generated marketing performance reports.
  • Supported commercial business proposals.

Cover Letter Tips for Senior Manager – Influencer Marketing Application

Your cover letter should demonstrate your passion for digital marketing, creator partnerships, influencer strategy, and brand growth.
Include:
1. Explain Your Interest
Describe why you want to join Next Media and contribute to Uganda's growing creator economy.
2. Highlight Relevant Experience
Discuss your experience in:
  • Influencer marketing.
  • Campaign management.
  • Digital marketing.
  • Social media strategy.
  • Talent management.
3. Demonstrate Commercial Impact
Explain how you have:
  • Increased campaign performance.
  • Built influencer networks.
  • Improved customer engagement.
  • Generated marketing revenue.
4. Align with Next Media's Vision
Show your enthusiasm for innovation, creativity, digital transformation, and measurable business growth.

Senior Manager – Influencer Marketing Interview Preparation Tips

Prepare to discuss:
  • Influencer marketing strategy.
  • Creator partnerships.
  • Social media trends.
  • Campaign analytics.
  • Commercial growth.
  • Digital marketing platforms.
  • Team leadership.

Common Interview Questions and Answers

1. Tell us about your influencer marketing experience.
Answer Approach:
Discuss your experience managing influencer campaigns, recruiting creators, building partnerships, negotiating contracts, and measuring campaign success.
2. How do you choose the right influencer for a campaign?
Answer:
I evaluate audience demographics, engagement rates, content quality, brand alignment, authenticity, campaign objectives, and historical performance before selecting influencers.
3. How do you measure influencer campaign success?
Mention:
  • Reach.
  • Engagement.
  • Click-through rate.
  • Conversion rate.
  • Return on investment (ROI).
  • Audience sentiment.
  • Brand awareness.
4. How would you handle an influencer who fails to deliver campaign requirements?
Explain:
  • Communicate expectations.
  • Review contractual obligations.
  • Understand the issue.
  • Agree on corrective actions.
  • Maintain professional relationships while protecting the client's interests.
5. Which influencer marketing tools have you used?
Discuss your experience with:
  • Meta Business Suite.
  • Google Analytics.
  • TikTok Creator Marketplace.
  • HypeAuditor.
  • Modash.
  • Upfluence.
  • CRM and project management tools.
6. How do you stay updated with digital marketing trends?
Mention:
  • Industry publications.
  • Marketing webinars.
  • Social media trends.
  • Creator economy research.
  • Continuous professional learning.

Prepare Examples About

Be ready to discuss examples of:
  • Successful influencer campaigns.
  • Managing creator relationships.
  • Increasing campaign ROI.
  • Solving campaign challenges.
  • Negotiating influencer contracts.
  • Using analytics to improve marketing performance.
  • Growing influencer communities.

How to Apply

Interested and qualified candidates should submit their applications through the official Next Media recruitment portal.
Application: Click Here to Apply



About Company

Next Media

Next Media

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Job Overview

  • Job Type: Full time
  • Experience Level: Intermediate
  • Education Level: Bachelors
  • Vacancies: 1
  • Category: Sales & Marketing
  • Location: Uganda
  • Application: External Website

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