CREATIVE DESIGNER

• Translate creative briefs and marketing copy into strong visual concepts and high-quality design executions.
• Develop creative assets for social media, digital advertising, email campaigns, websites, mobile applications, print materials, outdoor advertising, and point-of-sale materials.
• Create campaign key visuals and adapt them accurately for different formats, platforms, and screen sizes.
• Develop sketches, mood boards, layouts, mock-ups, and storyboards to communicate creative concepts.
• Produce illustrations, icons, infographics, presentations, and other graphic elements when required.
• Maintain consistency in typography, colour, imagery, composition, and overall visual identity across all creative materials.
• Design materials that communicate brand messages clearly and effectively to different target audiences.

• Develop engaging visual content for social media campaigns and digital marketing activities.
• Create graphics optimized for different digital platforms and advertising formats.
• Collaborate with marketing teams to develop creative concepts that support campaigns, promotions, product launches, and brand initiatives.
• Ensure digital assets meet platform specifications while maintaining high visual quality.

• Edit short-form videos for social media, digital advertising, in-app communication, and other brand channels.
• Create motion graphics and simple animations, including animated text, transitions, logo treatments, and promotional content.
• Resize and optimize video content for different platforms and formats.
• Maintain visual quality, consistency, and brand identity across video and motion content.
• Explore new video and motion-design techniques to improve the quality and effectiveness of digital campaigns.

• Select, edit, retouch, and optimize images for marketing and communication purposes.
• Ensure photographs and other visual materials meet required creative and technical standards.
• Prepare artwork for digital, print, outdoor, and other production requirements.
• Review proofs, samples, and final outputs to identify and correct design or production errors before publication.

• Present design concepts clearly and explain the creative thinking behind proposed solutions.
• Receive and incorporate feedback while maintaining the quality and consistency of final designs.
• Work closely with copywriters, marketers, product teams, photographers, videographers, and external production partners.
• Manage multiple creative projects while meeting deadlines and maintaining high-quality standards.
• Maintain organized working files, templates, design resources, and approved brand assets.
• Keep up to date with emerging trends in graphic design, digital content, video editing, animation, and motion graphics.
• Identify new creative approaches that can strengthen SafeBoda's brand presence and customer engagement.

• A Bachelor's degree in Graphic Design, Visual Communication, Marketing, Multimedia Design, or a related field is an added advantage.
• Relevant professional training or certifications in graphic design, digital media, video production, or related disciplines will be an advantage.
• Demonstrable experience in graphic design, digital content creation, branding, and visual communication.
• A strong and relevant creative portfolio demonstrating previous design work is required.

• Adobe InDesign
• Adobe Photoshop
• Adobe Illustrator
• CapCut or other video-editing applications
• Visual design and wireframing tools
• Graphic design and layout software
• Video editing and motion graphics tools

• Logo design
• Typography
• Colour theory and application
• Web layout design
• Social media design
• Digital advertising
• Video production
• Print production
• Image selection and retouching
• Packaging design
• Motion graphics
• Brand identity development

• Creativity and strong visual-thinking ability
• Excellent attention to detail
• Strong communication and presentation skills
• Excellent interpersonal skills
• Strong time-management skills
• Project management skills
• Ability to work under tight deadlines
• Strong accountability and self-motivation
• Ability to receive and respond positively to feedback
• Innovation and problem-solving skills
• Flexibility and adaptability
• Ability to manage multiple projects simultaneously
• Teamwork and collaboration
• Leadership and initiative
• Strong understanding of visual branding and design principles

• A supportive and collaborative working environment.
• Mentorship and exposure to SafeBoda leadership.
• An opportunity to contribute to a leading technology and mobility company in Africa.
• Health insurance.
• Lunch at the SafeBoda Academy.
• SafeBoda Wallet Credits for transportation.
• Opportunities to work on innovative digital, advertising, and technology-driven campaigns.